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MAN 385.39

Assessing Technologies and Innovations

1-3 Hours

Explore integrated approaches for transitioning recent University of Texas research innovations from laboratory settings to market environments by bridging the dichotomy between technology push and market pull methodologies. Analyze the advancement of inventions developed by university inventors toward commercial viability, particularly where established demand is uncertain. Emphasize interactive engagement with inventors and extensive fieldwork involving industry experts, partners, and potential customers to investigate, evaluate, and test real-world opportunities and challenges in technology commercialization. Management 385 (Topic: Entrepreneurship/Incubation) and Management 385 (Topic 39) may not both be counted.

Prerequisites & course information

Explore integrated approaches for transitioning recent University of Texas research innovations from laboratory settings to market environments by bridging the dichotomy between technology push and market pull methodologies. Analyze the advancement of inventions developed by university inventors toward commercial viability, particularly where established demand is uncertain. Emphasize interactive engagement with inventors and extensive fieldwork involving industry experts, partners, and potential customers to investigate, evaluate, and test real-world opportunities and challenges in technology commercialization. Management 385 (Topic: Entrepreneurship/Incubation) and Management 385 (Topic 39) may not both be counted.

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