Science of Good Business
Examine theory, data, insights, and empirical evidence from behavioral sciences to learn how individuals and organizations can achieve "good in a business context. Identify actionable, practical applications, based on design thinking principles, that can be implemented in the workplace. Only one of the following may be counted: Marketing 372 (Topic: Science of Good Business), 372 (Topic 28), 372T (Topic 28).
Prerequisites & course information
Examine theory, data, insights, and empirical evidence from behavioral sciences to learn how individuals and organizations can achieve "good in a business context. Identify actionable, practical applications, based on design thinking principles, that can be implemented in the workplace. Only one of the following may be counted: Marketing 372 (Topic: Science of Good Business), 372 (Topic 28), 372T (Topic 28).
Sources
- Course catalogue ↗2026-2027