MKT 372T.5
Design Thinking for Business Innovation
Focus on theoretical understanding of design thinking, which includes customer-focus, cross-functional collaboration, and an iterative process for refining products and services. Marketing 372 (Topic 5) and 372T (Topic 5) may not both be counted.
Prerequisites & course information
Focus on theoretical understanding of design thinking, which includes customer-focus, cross-functional collaboration, and an iterative process for refining products and services. Marketing 372 (Topic 5) and 372T (Topic 5) may not both be counted.
Sources
- Course catalogue ↗2026-2027