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ENT 341

Opportunity Realization Validated Concepts to Market Strategy

1.5 credits · Undergraduate

Transforms validated concepts into agile but comprehensive market ready plans to make new ventures or change initiatives happen. Explores the building blocks of an entrepreneurial mindset and how to develop entrepreneurial expertise. Applied by examining a myriad of business models, innovation models and change models that form a foundation for developing a lean success-oriented go to market plan.

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