Business and the City

2 credits · Owen Graduate School of Management

This course explores the rise of the innovative and creative city. Over the past several decades, knowledge, intelligence, and creativity have become essential engines of innovation and economic growth. There has been an evolutionary outgrowth of the broader shift to creativity as a motor force of the economy. This new Creative Economy tilts the balance of power from large corporations to talent—a shift which has been greatly accelerated by the rise remote work. This course aims to impart a basic understanding of the role played by cities in today’s innovative and creative economy. [2]