Strategies for International Product Management

4 credits

Examines best practices in establishing localization work in technology companies. Covers facets important to research, planning, and decision-making processes, including use of internal company data, and economic, marketing, and technology factors. Uses real-life scenarios to demonstrate how companies have instituted localization processes given user-centered practices. Prerequisite: HCDE 512; HDCE 513; or permission of instructor.