Design Leadership

3 units

This seminar course will focus on the role of executive leaders in the growing landscape of user experience (UX) design and its impact on businesses. Through a range of readings, guest lectures, and projects, this course introduces the core concepts of design management and leadership to future design and business leaders. Students will delve into the dynamic relationship between design innovation, technological advancement, and market viability, and will examine quantifiable and qualifiable methods for measuring and articulating the value design brings to the enterprise. Students author written and visual responses to class topics and field trips and are assessed on their engagement in the course, skill acquisition, and communications including projects and presentations.