Generative AI for Communicators

1.5 units

Generative AI tools, such as ChatGPT are powered by large language models (LLMs). These tools, like ChatGPT and Google Gemini, are fundamentally communication-based technologies; they take human language as input and generate language as output. This means that their effectiveness depends less on technical expertise and more on your awareness of use cases and ability to effectively communicate with the LLM, including framing your goals, providing context, and structuring your requests. In this non-technical, communication-based course, you will learn the foundational concepts behind how large language models work. You will develop practical prompt-engineering skills and learn how to structure and refine prompts (“scaffolding”) using publicly accessible tools. We’ll focus on real business communication use cases, including drafting, ideation, verification, and workflow efficiency. By the end of the course, you’ll confidently use generative AI to streamline day-to-day communication tasks and improve your AI output to contribute greater workplace value. No coding skills or data analytics are included.