Quantitative Business Decision Making

3 units

Many managerial decisions, regardless of their functional orientation, are increasingly based on analysis using quantitative models from management science. Management science tools, techniques, and concepts (e.g., data, models, and software programs) have dramatically transformed business operations across different fields. This course teaches undergraduate students how to apply quantitative models to make smarter, data-driven decisions across various functional business areas such as operations, marketing, finance, accounting, strategy, and human resources. Focusing on real-world applications, students will learn the following core techniques: decision analysis, optimization techniques, and simulation techniques. By the end of this course, students will be able to apply key optimization and simulation techniques to solve real-world business problems, including applications in supply chain design, advertising budget allocation, investment portfolio optimization, capital budgeting, strategic resource allocation, workforce planning and project management, and more.