PSYCH 458
Honours Seminar in Cognition
Fall 2020
Topics
- Normative and descriptive decision models
- Loss aversion
- Mental accounting
- Ownership and the endowment effect
- Risk attitudes
Readings
- Morewedge et al. — Bad Riddance or Good Rubbish? Ownership and Not Loss Aversion Causes the Endowment Effect (2009).
- Soman and Cheema — Earmarking and Partitioning: Increasing Saving by Low-Income Households (2011).
- Norton, Mochon, and Ariely — The IKEA Effect: When Labor Leads to Love (2012).
- Simonsohn — Direct Risk Aversion (2009).
- Chandler and Pronin — Fast Thought Speed Induces Risk Taking (2012).
Sources
- Course catalogue ↗2026–2027
- syllabus ↗Fall 2020