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BUS-3260

Retail Management

3 credits · Undergraduate

(3 hrs Lecture) This is a lecture and case-based course designed to introduce students to the concept of retail management. This course enables students to practice the variables of the retail mix in order to develop appropriate retail strategies. Further, this course emphasizes the management of merchandise resources, human resources, and financial resources, and examines trading area analysis, location/site decisions, store operations, and retail information systems. Requisite Courses: BUS-2210(3) with a minimum grade of C+ [prerequisite(s)]; and students must have met their university writing requirement with a minimum grade of C+ (or exemption) [prerequisite(s)].

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