Topics in Marketing

3 credits · Undergraduate

(3 hrs Lecture) This advanced course provides students with the opportunity to gain a deeper understanding of a particular marketing topic. In addition to their research skills, students further develop their critical thinking and analysis skills in business marketing. Requisite Courses: BUS-2002(3) or BUS-2010(3); and BUS-2103(3) or the former PSYC-2440(3); and BUS-2210(3), BUS-2440(3), and BUS-2501(3), all with a minimum grade of C+ [prerequisite(s)]; AND ONE of BUS-3230(3) or BUS-3240(3) or BUS-3260(3) or BUS-3271(3) or BUS-4245(3) or BUS-4540(3) or ACS-3907(3) with a minimum grade of C+ [prerequisite(s)]; and students must have met their university writing requirement with a minimum grade of C+ (or exemption) [prerequisite(s)].