Rhetorics of Visual Representation

3 credits · Undergraduate

(3 hrs Lecture) This course provides a systematic and comprehensive account of the grammar and rhetoric of visual design. By looking at the formal structures of design - colour, perspective, arrangement, and materiality - students examine the ways in which images communicate meaning. This course draws on a considerable range of examples to demonstrate the differences and the similarities between the grammar of language and that of visual communication. Given the influence and sophistication of visual texts and their relative neglect in scholarship, visual critique is important and necessary. Restrictions: Students may not hold credit for this course and RHET-2139. Requisite Courses: Any section of Academic Writing or exemption from the writing requirement and completion of 24 credit hours [prerequisite(s)].