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ART 346

BASIC GRAPHIC DESIGN

4 credits.

Introduces the basic principles of graphic design. Develop an initial understanding of formal, conceptual, and technical aspects of the field. Emphasis will be given to the importance of working process, presentation and craftsmanship.

Prerequisites & course information

Requisites: ( ART 102 or 107 ) and declared in Art , Art Education, Certificate in Art Studio, or Certificate in Graphic Design; or declared in Art MFA or Design + Innovation MS Course Designation: Core GenEd - Humanities & Arts Grad 50% - Counts toward 50% graduate coursework requirement Repeatable for Credit: No Last Taught: Fall 2026 Learning Outcomes: 1. Understand the role of design process in creative practice for designers. Audience: Both Grad & Undergrad 2. Understand basic visual research methodologies used by graphic designers in the field. Audience: Both Grad & Undergrad 3. Strengthen professional presentation skills. Audience: Both Grad & Undergrad 4. Develop a body of work that displays your design skills in the best possible light. Audience: Both Grad & Undergrad 5. Extend knowledge of software used in design practice. Audience: Both Grad & Undergrad 6. Expand knowledge and use of design terminology and vocabulary. Audience: Both Grad & Undergrad 7. Appraise these tools, methods, and processes, and learn how to strategically, creatively apply them to your own work and research. Audience: Graduate Learning Outcomes: 1. Understand the role of design process in creative practice for designers. Audience: Both Grad & Undergrad 2. Understand basic visual research methodologies used by graphic designers in the field. Audience: Both Grad & Undergrad 3. Strengthen professional presentation skills. Audience: Both Grad & Undergrad 4. Develop a body of work that displays your design skills in the best possible light. Audience: Both Grad & Undergrad 5. Extend knowledge of software used in design practice. Audience: Both Grad & Undergrad 6. Expand knowledge and use of design terminology and vocabulary. Audience: Both Grad & Undergrad 7. Appraise these tools, methods, and processes, and learn how to strategically, creatively apply them to your own work and research. Audience: Graduate

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