INTRODUCTION TO SPORTS COMMUNICATION
Explore the central activities and concepts related to various communication professions involved in the realm of sports. These activities include sports journalism, sports broadcasting, sports marketing communications, and sports public relations. Consider major social issues that impinge upon these professions including how sports and media intersect with concerns associated with race and gender. Explore strategies to build careers in sports communications and beyond.
Prerequisites & course information
Requisites: None Course Designation: Core GenEd - Communication & Literacy Level - Elementary L&S Credit - L&S Liberal Arts and Science Repeatable for Credit: No Last Taught: Fall 2026 Learning Outcomes: 1. Identify and explain the core concepts and principles that are part of the practice of sports journalism, broadcasting, advertising and public relations. Audience: Undergraduate 2. Recognize the importance of strategic, creative and ethical thinking as applied to context of sports communications. Audience: Undergraduate Learning Outcomes: 1. Identify and explain the core concepts and principles that are part of the practice of sports journalism, broadcasting, advertising and public relations. Audience: Undergraduate 2. Recognize the importance of strategic, creative and ethical thinking as applied to context of sports communications. Audience: Undergraduate
Sources
- Course catalogue ↗2026-2027