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MARKETNG 971

SEMINAR-MARKETING PHD, CONTEMPORARY TOPICS IN MARKETING

1-3 credits.

Analysis and discussion of contemporary issues in marketing.

Prerequisites & course information

Requisites: Declared in Business PHD Course Designation: Grad 50% - Counts toward 50% graduate coursework requirement Repeatable for Credit: Yes, unlimited number of completions Last Taught: Fall 2026 Learning Outcomes: 1. Articulate current and emerging research questions and topics in Marketing Audience: Graduate 2. Demonstrate the ability to analyze, critique and creatively think about social sciences research. Audience: Graduate 3. Demonstrate the ability to formulate novel research questions and ideas. Audience: Graduate 4. Articulate and present ideas in written and oral format for research studies in the marketing discipline. Audience: Graduate 5. Demonstrate the principles of research ethics. Audience: Graduate Learning Outcomes: 1. Articulate current and emerging research questions and topics in Marketing Audience: Graduate 2. Demonstrate the ability to analyze, critique and creatively think about social sciences research. Audience: Graduate 3. Demonstrate the ability to formulate novel research questions and ideas. Audience: Graduate 4. Articulate and present ideas in written and oral format for research studies in the marketing discipline. Audience: Graduate 5. Demonstrate the principles of research ethics. Audience: Graduate

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