SEMINAR-MARKETING PHD, RESEARCH METHODS IN MARKETING

Prerequisites & course information

Requisites: Declared in Business PHD Course Designation: Grad 50% - Counts toward 50% graduate coursework requirement Repeatable for Credit: Yes, unlimited number of completions Last Taught: Spring 2026 Learning Outcomes: 1. Articulate current and emerging research questions and topics in Marketing. Audience: Graduate 2. Demonstrate the ability to analyze, critique and creatively think about social sciences research. Audience: Graduate 3. Demonstrate the ability to formulate novel research questions and ideas. Audience: Graduate 4. Articulate and present ideas in written and oral format for research studies in the marketing discipline Audience: Graduate 5. Demonstrate the principles of research ethics Audience: Graduate Learning Outcomes: 1. Articulate current and emerging research questions and topics in Marketing. Audience: Graduate 2. Demonstrate the ability to analyze, critique and creatively think about social sciences research. Audience: Graduate 3. Demonstrate the ability to formulate novel research questions and ideas. Audience: Graduate 4. Articulate and present ideas in written and oral format for research studies in the marketing discipline Audience: Graduate 5. Demonstrate the principles of research ethics Audience: Graduate