DIGITAL STRATEGY
Helps develop the critical thinking skills necessary to assess how digitization shapes business strategy, innovation, and operations in firms. Prepares students to analyze and evaluate business challenges for maximizing the impact of digitization on products, processes, and services in different settings.
Prerequisites & course information
Requisites: Graduate/professional standing Course Designation: Grad 50% - Counts toward 50% graduate coursework requirement Repeatable for Credit: No Last Taught: Fall 2026 Learning Outcomes: 1. Define the digital economy and identify current and emerging technologies Audience: Graduate 2. Summarize digitization and illustrate its influence on innovation, transformation, and disruption Audience: Graduate 3. Describe the emerging models of competition and entrepreneurship in the digital economy Audience: Graduate 4. Analyze digital investments and integrate them with other business processes and activities Audience: Graduate 5. Apply managerial practices to leverage digital platforms effectively in organizations Audience: Graduate Learning Outcomes: 1. Define the digital economy and identify current and emerging technologies Audience: Graduate 2. Summarize digitization and illustrate its influence on innovation, transformation, and disruption Audience: Graduate 3. Describe the emerging models of competition and entrepreneurship in the digital economy Audience: Graduate 4. Analyze digital investments and integrate them with other business processes and activities Audience: Graduate 5. Apply managerial practices to leverage digital platforms effectively in organizations Audience: Graduate
Sources
- Course catalogue ↗2026-2027