RESEARCH IN DIGITAL INNOVATION
Explores the frontiers of digital innovation, covers topics such as digital platforms, digital marketing, technology and digital strategy, as well as research methods used in these areas, including applied econometrics, lab and field experiments, analytical modeling, and other quantitative methods.
Prerequisites & course information
Requisites: Declared in Business PhD Course Designation: Grad 50% - Counts toward 50% graduate coursework requirement Repeatable for Credit: No Learning Outcomes: 1. Evaluate and synthesize emerging research topics and methodologies on digital innovation across business disciplines. Audience: Graduate 2. Develop and articulate original research ideas that extend or challenge existing theories and methods. Audience: Graduate 3. Develop academic professionalism in communicating research ideas effectively in written and oral forms. Audience: Graduate Learning Outcomes: 1. Evaluate and synthesize emerging research topics and methodologies on digital innovation across business disciplines. Audience: Graduate 2. Develop and articulate original research ideas that extend or challenge existing theories and methods. Audience: Graduate 3. Develop academic professionalism in communicating research ideas effectively in written and oral forms. Audience: Graduate
Sources
- Course catalogue ↗2026-2027