everything.study
AP/ADMS 3521

Management of Electronic Commerce Systems

3.0 credits

Fall 2026

Topics

  • E-commerce business models
  • Business-to-consumer and business-to-business commerce
  • Internet, web and mobile infrastructure
  • Building online stores and mobile apps
  • Security and payment systems
  • Digital marketing
  • Social, mobile and local marketing
  • Ethics and privacy

Readings

  • Kenneth C. Laudon and Carol Guercio Traver. E-Commerce 2023: Business, Technology and Society. 17th ed. ISBN 9780137922208.
Sources