AP/ADMS 3920
New Venture and Small Business Management
Fall 2026
Topics
- Entrepreneurship
- Opportunity evaluation
- Business models
- Competitive advantage
- Building, buying and franchising
- Family business
- Networks
- Business planning
- Market research
- Marketing and e-commerce
- Entrepreneurial teams
Readings
- Recommended: W. Balderson, P. Mombourquette, P. Farley and M. Boivin. Canadian Entrepreneurship and Small Business Management. McGraw-Hill, 2026.
Sources
- Course catalogue ↗2026–2027
- Public course outline ↗Fall 2026
- Section A. Listed textbook is recommended.